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Samantha Chown Johnston

Inspiring you to love & wear your wardrobe

July 19, 2023

The 4 best stores for secondhand shopping online

Secondhand shopping is exploding right now! The secondhand fashion market is expected to grow to $218 billion worldwide by 2026, according to a report by treadUP. In the U.S., 10% of all clothing sales will be secondhand items by the end of 2025, according to eMarketer and Insider Intelligence. 

By shopping secondhand, you are reducing the fashion industry’s carbon footprint by purchasing items that have already been produced. Plus, you are contributing to a circular economy by supporting small businesses and sellers and keeping garments out of landfills. 

Yes, the sustainability factor is a major benefit to purchasing secondhand. But the best part? Buying preloved items mean you can access higher quality clothes and accessories at more *wallet friendly* prices and you can curate a well-built wardrobe that makes you feel and look your best. It’s a win-win. 

But, if you’ve never shopped secondhand before or done any secondhand shopping online, it can seem daunting. Here are my favourite places to do secondhand shopping online, from the comfort of your phone, couch, bed, or wherever! 

My favourite online stores for secondhand shopping

VSP Store in Toronto PIN IT
The VSP store in Toronto

For the best curation: VSP

VSP is hands down my favourite place in Toronto and online to shop secondhand. Focused on high-end luxury consignment, the store is amazingly curated with great visual merchandising. That care and attention extends to their online presence with a super functional website, incredible photography and styling — in addition to great inventory! If you looked through my camera roll, you’re likely to see their product photography saved for styling inspo. 😂 

While VSP focuses on luxury and higher-end brands, they do curate a selection of contemporary/mid-point brands and even some high street items from brands like Aritzia and Zara. So, don’t let your budget deter you from taking a look! Rather shop in person? VSP has physical locations in Toronto, Calgary and Edmonton. 

Pro tip: Follow VSP on Instagram for daily exclusives. These items are usually from contemporary brands and at a lower price point, but warning they go quick!

Start shopping: https://vspconsignment.com/


For the newbie: Poshmark

If you’re looking to get your feet wet with online secondhand shopping then Poshmark is the place to start! While the interface could be better, the app allows you to search by brand, your sizes, or style (e.g., cowboy boots) so you can easily see if anyone is selling any items on your wishlist. 

Poshmark doesn’t offer any authentication for items so I would steer clear of luxury shopping on the app and avoid purchasing highly trendy items that tend to get illegally reproduced (I’m looking at you Acne beanies). Only purchase these items if you’ve purchased authentic versions directly from the retailer and know the authenticity signs.  

Instead, I focus on contemporary or up-and-coming brands like Ganni, Anine Bing, Reformation, Sezane or Farm Rio. Poshmark is also a goldmine for NWT Aritzia (that’s new with tags for any newbies!). My Likes tab is full of 100% wool and 100% cashmere sweaters from the brand. As with any app, the more you search and save items to your wishlist, the better it will get at suggesting items you might like. Online secondhand shopping simplified! 

Keep in mind, you will need to pay taxes and shipping in addition to the listed price. If you’ve got your eye on something, I recommend waiting for a “Closet Clear Out” to happen, which will entice sellers to send shoppers reduced prices and shipping. Can’t wait? You can submit an offer to the seller and see if it’s accepted or you can contact sellers directly to ask if they will send you an offer with reduced shipping. 

New to the app? Use my Poshmark referral link for a $15 CAD credit. 

Start shopping: https://poshmark.ca/ or https://poshmark.com/


PIN IT
The RealReal in San Francisco

For the fashionphile: The RealReal

The RealReal is the world’s largest luxury resale site, giving you access to a massive selection of preloved luxury and contemporary goods. 

Some of you make recall #chanelgate when Chanel accused The RealReal of listing seven counterfeit bags for sale. With more than 32 million (!!!) items sold since its inception in 2011 and about 2000 employees, I’m not surprised a few counterfeit items have slipped past their authentication process. 

Personally, I’ve had great experiences shopping secondhand via The RealReal, but I would never buy any “high risk” items aka those prone to counterfeiting. No Chanel, no Hermes, and no Dior Book Tote. 

Instead, hunt for contemporary brands (Rag & Bone, Veronica Beard, Baum Und Pferdgarten, Stine Goya) or smaller designers (Marni, Isabel Marant, JW Anderson, Loewe) that will still be high quality and great craftsmanship at reasonable prices with high resale value! 

Items I’ve bought have been shipped quickly, were as described and were covered under the return policy in case they didn’t fit. Disclaimer: Read the return policy and check if the item you’re interested in qualifies for returns. You will need to pay for return shipping or a restock fee if you return the item in-store. 

Start shopping: https://www.therealreal.com/


PIN IT
PIN IT
PIN IT
A selection of bags from a recent drop of Nica’s

For the luxury bag addict: FashioNica

I truly felt like gatekeeping this one…BUT if you’re looking to purchase your first designer bag secondhand then Nica is your gal. Based in Orange County, she releases a thoughtfully curated selection of vintage luxury bags in small batches every Wednesday at 7 p.m. PST via her website. She also does a weekly surprise drop via the auction website Whatnot.

The selection and curation is unmatched, the products are all Entrupy certified and the vibes are right. I have spent many hours watching her share her weekly selections on Whatnot and she has developed a devoted following of serious vintage bag collectors who know their stuff.

Warning: Before you get too attached, her weekly bag drops sell out in minutes and her auction competition is fierce! I haven’t actually been successful yet in purchasing a bag from Nica yet but that day is not far off!! As soon as she drops a LV Speedy 25 in Damier Ebène…

Start Shopping: https://shopfashionica.com/


I’d love to hear your favourite places for shopping secondhand online. Let me know in the comments! 

Note: All photos courtesy of the brands mentioned. Cover photo courtesy of The RealReal.

←5 shops to visit in Victoria, British Columbia for sustainable style 🌱
How to style a vest: Five chic outfits to try →

Posted In: Style · Tagged: Preloved Fashion, Secondhand Shopping, Slow Fashion, Sustainable Style, Thrifting

Comments

  1. Sarah says

    July 20, 2023 at 11:20 am

    Wow such great recommendations!!

    Reply

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  1. How to style a vest: Five chic outfits to try  - Samantha Chown Johnston says:
    July 29, 2023 at 2:28 pm

    […] I started searching my usual secondhand online shops and favouriting a few vests in shapes and colours that would have longevity in my wardrobe. And, I […]

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Welcome! I’m Sam, a sustainable fashion creator based in Austin, TX. I share sustainable fashion news, secondhand style tips, and ideas for living with intention.

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Good things come to those who wait … for their fav Good things come to those who wait … for their fave pieces to pop up on @benifinds 

If you followed my now defunct newsletter (oops!!), you’ll know I waited *two years* for this spectacular @_aje_ dress to hit the resale market in my size. 

Had to pull it out for another important event; this time for my oldest friend’s wedding in Nova Scotia. 🥂🥰

What do we think?! Worth it, I’d say. 😌

#rewearthat #weddingguestdress
A little Banff travel itinerary for my outside-y g A little Banff travel itinerary for my outside-y gals.

I’ve never been outdoorsy. I’ve never owned hiking boots. I don’t want to pack anything more than a water bottle, granola bar, and sunscreen.

So, this was the perfect way to see and experience parts of Banff (and Canmore) with my sister.

• Rent a car to drive to Banff and plan to park it at the hotel. Finding parking elsewhere is a bit of a nightmare. 

• Travel to @banff_lakelouise & Lake Moraine using Parks Canada transit. Plan to go in the late afternoon to avoid most of the crowds. 

• Golf at @silvertipresort; we rented clubs to make travel easier.

#alberta #golftravel
Spent the night learning to say Yahoo instead of Y Spent the night learning to say Yahoo instead of Yeehaw. 🙃

First @calgarystampede in the books & loved every second of it, from the marching band to the bareback relay races to dancing at Nashville North like I was 22. 🤠🐎🪩

#visitalberta #travelcanada
Designer for the price of Zara 😮‍💨 The way the ca Designer for the price of Zara 😮‍💨

The way the cashier and I both did a double take when they rang up the @carolinaherrera. 

#sustainablefashion #thriftedfinds
Thank you to the woman who told me I had to buy th Thank you to the woman who told me I had to buy this trench. 🙏

Everything you could want, you can find secondhand. 

#sustainablefashion #thriftedfinds
Never added something to my cart so fast @nililota Never added something to my cart so fast @nililotan 

Proof that everything you could want, you can find secondhand. What’s your favourite find?? 

#sustainablefashion #thriftedfinds
Ok I love when this happens 🫰🏼 After 5+ years of Ok I love when this happens 🫰🏼

After 5+ years of focusing on secondhand shopping, I now throw on outfits & realize everything is preloved. Plus, I spent less on the whole outfit than this @ullajohnson dress originally retailed for. The bank account loves that. ❤️🙂‍↕️

Your sign that everything you want, you can find secondhand.🫶🏼

#secondhandfashion #circularfashion
Constantly holding back the urge to say: “Thanks, Constantly holding back the urge to say: “Thanks, it’s thrifted.”

More of my fave secondhand finds of 2025. A few years ago I started shopping secondhand first and I’m never going back. 

I’ve curated a wardrobe of my dream items for half (or less) of what they’d sell for off the rack.

Here are my go-to tools and resale sites for sourcing the pricey items I want at more affordable prices: 

@gem.search 
@join_beni 
@poshmark 
@2ndstreetusa 
@thredup 
@therealreal 

staud, agolde, madewell, cashmere, #secondhandfinds #thriftedstyle #ootd
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• January: a light snowfall, exploring Austin
• February: first time skiing in 20 years!
• February II: I got greedy because the month was too good; home in Austin, golfing, tennis @atxopen 
• March: my twin @tchown in town, our first @sxsw and new Round Top addiction 
• April: spring in New York; SIL’s wedding 
• May: more New York, MCing my first wedding, Toronto
• June: still Toronto, cottage country, lots of golf
• July: back home to Nova Scotia, days on the coast, a special wedding
• August: back to New York, working on my Texas tan
• September: more sun, @ottine_mineral_springs trips, seeing @laineywilson live 
• October: first @f1, reunited at @aclfestival, another special wedding, back to Toronto for fall
• November: a month home, hosting friends, @austinstudiotour 
• December: early Christmas celebrations and nanny time in Nova Scotia 

 annual review, year in review, Austin, travel
A few more fave outfits of 2025. This Virgo is h A few more fave outfits of 2025. 

This Virgo is having way too much fun analyzing what worked & what didn’t. Taking notes for next year. ✍️👩🏻‍💻

#secondhandstyle #thriftedfashion #outfitideas #ootd
Just a gal with champagne tastes and a prosecco bu Just a gal with champagne tastes and a prosecco budget. 🍾🥂💅🏼

This year, 80% of my shopping was secondhand. Here’s a roundup of my fave secondhand finds of 2025. 

Shopping secondhand first is still not the norm but it should be! 

I’ve scored some of my dream items for half (or less) of the retail price. There’s no way I could build the wardrobe I want by shopping exclusively from the primary market. 🙂‍↔️

Here are my go-to tools and resale sites for sourcing the pricey items I want at more affordable prices: 

@gem.search 
@join_beni 
@poshmark 
@2ndstreetusa 
@thredup 
@therealreal 

staud, naghedi, ski style, #secondhandfinds #thriftedstyle #ootd
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#secondhandstyle #thriftedfashion #outfitideas
How lucky am I? Grateful I get to show out of to How lucky am I? 

Grateful I get to show out of town friends around 🤍 featuring *so much* stunning nature, local art, plentiful vintage, and live music obvi. 

Accepting reservations for 2026 😏
Just what the doctor ordered. ——— toronto, stayca Just what the doctor ordered.

———
toronto, staycation, autumn, fall outfit ideas, thrifting
You don’t need to buy from an ‘eco’ brand to be pa You don’t need to buy from an ‘eco’ brand to be part of the solution.

Circular fashion starts small with what’s already in your closet. Like re-wearing an old dress to its third wedding (and counting!!!). 💖💒💍

Instead, you can:

• Rewear things you love
• Learn how to care for your clothes
• Be curious about materials

And when you do shop:

→ Choose natural fibers
→ Look for recycled content
→ Ask brands what happens at the end of a garment’s life

🏷️ Wedding guest outfit, sustainable fashion, outfit repeating, pink dress, ootd
Me 🤝 wearing what’s in my closet When it comes to Me 🤝 wearing what’s in my closet

When it comes to festival and event dressing, no one talks about how rewearing creates personal style.
Just shopping for occasions? It creates costumes.

And the stats confirm it:

🛍️ 42% of people buy a brand new outfit just for one festival.
🗑️ 2 in 3 of those outfits are never worn again.
♻️ Every rewear or swap extends a garment’s life by ~9 months.

So before your next big event - wedding, concert, vacation, job interview, whatever - ask yourself: “What do I already own that could work?”

I think you’ll be pleasantly surprised at what you’re able to put together.🤍

——
🏷️
event dressing, Austin city limits, acl, festival dressing, slow fashion, outfit repeating, personal style
No new clothes for Austin City Limits. 🪩✨🤠 One th No new clothes for Austin City Limits. 🪩✨🤠

One thing I noticed walking around: a lot of people looked identical with trendy outfits and polyester cowboy hats that had clearly been bought off a fast fashion website the week before. They were outfits with a 24-hour shelf life, never to be worn again.

Instead, I worked with what was already in my closet so getting ready was a creative process and not another shopping assignment. 

I used a simple outfit formula that I knew already worked for me AND the weather/event: dress + wide brim hat + comfy shoes.

Rewearing is strategic:

• No panic-shopping or “nothing to wear” meltdown
• No $$ money spent for one day
• You actually recognize yourself in the photos later

If you’re planning for your next event, try starting in your closet!

———
🏷️ festival dressing, event dressing, outfit repeating, personal style, #acl #sustainblefashion #ootdinspo
A September rewind ⏪ Spent the end of summer loun A September rewind ⏪

Spent the end of summer lounging by the water, restaurant hopping, taking in a few concerts, and secretly wishing for some cooler weather. 🙃

The most fun part of these monthly recaps is noticing how much of my wardrobe is secondhand or from independent brands. It didn’t happen overnight, but through years of curation since swapping fast fashion for a slower mindset. 

#secondhandseptember #slowfashion #thrifting #vintage
92 million tons of textiles head to landfill every 92 million tons of textiles head to landfill every year 🤯 Most of it fast fashion. 

That’s why I choose small brands and secondhand finds over quick hauls. 

Thrifting and supporting indie designers means fewer clothes wasted, better quality pieces that last, and a wardrobe with personality instead of being a carbon copy of everyone else. 

Every outfit in the video features secondhand pieces and indie brands mixed with old faves. 🫶🏼

Next time you have the itch to shop, think secondhand or independent brands first! ❤️✨♻️

#secondhandseptember #thrifting #sustainablefashion
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